Apparently Disney are putting an end to the production of fairy tales, which is somewhat ironic for a studio which has an iconic fairytale castle as its distinctive corporate logo. I suppose it was sort of inevitable coming from a studio that was terrified of advertising Tangled as a “princess” movie. Disney board director John Lasseter explained the decision:
Today, among little girls especially, princesses and the romanticised ideal they represent – finding the man of your dreams – have a limited shelf life.
It’s very clever to couch his argument in what might be considered modern feminist terms – “finding the man of your dreams” is such a fifties aspiration for young girls, after all – but I’m not entirely sure I’m comfortable with what Disney plans to replace them with. I’ll admit that I am a relatively conservative individual – I just don’t like change – but there’s something unsettling about such a major refocus, and perhaps what it says about pop culture as a whole these days.
Okay, so maybe Disney needs to work on its female leads...
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