Greed, for lack of a better word, is not good.
Greed belongs to a relatively recent subgenre, the sort of ironic and winking social commentary of films like The Big Short, Vice and Bombshell. There is a sense with these sorts of films that earnestness is overdone, that aching sincerity will only get a strong moral message so far, and that the proper way to engage with audiences is through a wry self-awareness that acknowledges the cynicism of the world in which people live. Theoretically, this approach allows the film to communicate strong central themes without potentially alienating audiences through self-righteousness or self-satisfaction.
Like all subgenres, the quality of the end result varies on a case-by-case basis. However, Greed seems like a project perfectly suited to director Michael Winterbottom. Winterbottom is a director who frequently blends fact and fiction in his work – to point where, due to his work on projects like The Trip and Tristram Shandy, a lot of his collaborations with Steve Coogan involve the actor playing a fictionalised version of himself. So there’s something interesting in the way that Greed takes a template often applied to true stories and instead builds a story around a fictional avatar of capitalism, Sir Richard MacReady.
However, Greed just doesn’t work. It’s not consistently funny enough to pull off the knowing approach to its tale of global inequality. It packs fewer genuine laughs into its runtime than more direct critiques of capitalist excess like The Wolf of Wall Street. It also lacks the comfort of projects like The Big Short and Vice in blending exposition into narrative, often clumsily halting its story to deliver earnest lectures almost directly into the camera through painful framing devices. “Think of me as an idiot,” insists one character, before setting in motion the obligatory “how capitalism works” montage.
More to the point, the narrative elements themselves also struggle, with the film awkwardly trying to casually set up dominoes to build to a seemingly chaotic outcome that looks a little too arch and too planned to come across as spontaneous. This is the problem with Greed. The film, ironically enough, seems greedy. It wants to do too much, it wants to be too many things. As a result, it winds up under-cooking the constituent elements and struggling to find a way to integrate them into a cohesive whole.
Greed is an interesting work in that – like Bombshell – it serves as a reminder that films like The Big Short and Vice are managing a much more complicated balancing act than might originally appear.
Filed under: Non-Review Reviews | Tagged: film, greed, Michael Winterbottom, Movie, non-review review, review, steve coogan | Leave a comment »
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