It reflects the strange state of the modern multimedia landscape that X-Men: Dark Phoenix feels almost like a plucky underdog.
This is a major studio summer blockbuster with a budget of well over one hundred million dollars. More than that, it is the twelfth film in a series that has historically been both critically and commercially successful; the films have earned over $5.7bn dollars worldwide, eight of the twelve films have positive scores on Rotten Tomatoes, seven of those twelve have been popular enough to end on the Internet Movie Database‘s top 250 films of all-time. The current franchise stars a two-time Oscar winner. The last film in the series earned an Oscar nomination for its screenplay.

A hot property.
Dark Phoenix should be an event. Instead, it arrives with a relative whimper. The release date was pushed back repeatedly, first from November 2018 to February 2019, and then to June 2019. It has been hounded by largely unfounded industry gossip about terrible test screenings. It is tracking for the lowest opening weekend in the franchise. In the time between the film entering production and its eventual release, it has been somewhat overshadowed by news that Disney are to buy 20th Century Fox, and that this franchise will be rebooted.
“I am inevitable,” Thanos famously boasted in Avengers: Endgame, the literal manifestation of death and time who existed to be vanquished by the assembled heroes. He might have been speaking of the influence of Disney. Dark Phoenix crashes against that inevitability, shattering and snapping against those immovable objects. Dark Phoenix is a mess, a disorganised husk of a movie carved out in an editing booth and built from last-minute reshoots. However, it is not quite the disaster that it should be. Instead, it seems almost endearingly defiant, a blockbuster flavoured with passive aggression.

Raining on their parade.
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