A trend I’ve noticed appearing over the last few years is the none-too-subtle attempt to genre-shift movies away from the stereotypical audience demographics associated with those genres to other stereotypical audience demographics. I’m speaking of course of the trend to sell movie genres that have generally been associated as ‘chick fare’ to ‘manly men’. At the moment we have the news that a manly manly musical is being adapted to big screen by Hairspray helmer Adam Shankman – Rock of Ages will be a jukebox musical featuring artists like Journey or Twisted Sister and appears to be a blatant play for the middle age male audience.
Rock on, man...
Filed under: Movies | Tagged: film genres, gender roles, genres, mamma mia!, men, movies for me, movies for women, musicals, rock of ages, romantic comedies, sexism, sexist, stereotyping, women | Leave a comment »
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