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Battleship: Shred Your Street

Hi. The guys over at Universal just sent this on. It’s a piece of viral marketing for Battleship, the blockbuster that came out last week. It’s a nifty little tool that uses google maps to simulate a Battleship-style attack on a location of your choice. It’s not half bad, and a fairly clever use of google maps. Check it out here or click the image below.

We Come in Peace, Shoot to Kill: Battleship’s Truly Alien Alien Invasion…

I really liked Peter Berg’s Battleship, and I think a part of that was the way that he tried to subtly bend some of the Michael Bay blockbuster conventions against themselves. So, for example, the hero doesn’t step up to the plate so much as realising he’s not the right person to step up to the plate. The heroes aren’t the bunch of hot pop-stars and would-be male models that make up the leading cast, but people who have actually experienced war and suffered for their patriotism. However, I really like how distinctively alien Battleship’s aliens were.

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Non-Review Review: Battleship

Battleship is a big American blockbuster. And, to be fair, it falls pray to a large number of the pitfalls of those sorts of films. There’s more action than thought. There’s lots of CGI filling the scenes. It rigidly adheres to a formula. It’s characters aren’t developed beyond shallow archetypes. However, I can forgive most of these flaws because Peter Berg actually makes this fun. I can very honestly and shamelessly admit that this was the most fun big dumb blockbuster that I’ve seen since Independence Day or perhaps The Rock. And that’s quite a compliment. It’s never anything more than it claims to be, but does well not to take itself too seriously.

Something to sea...

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Win! Battleship Goodie Bags!

The nice folks over at Universal Pictures Ireland have given us three goodie bags to give away for their upcoming blockbuster release Battleship. Each goodie bag contains:

  • A pair of tickets for the Battleship food and drinks after-work party followed by the Dublin screening of the film on April 11th.
  • A Battleship T-Shirt.
  • A pair of sunglasses as seen on the film.
  • Two caps.
  • A Waterproof case.

To be in with a chance to win one of these impressive packs, please answer the question below and submit the form. There’ll be more news and giveaways from Universal Pictures Ireland‘s Facebook page, so check it out for details. In case you need any hints, here’s the trailer for the film:

This competition is now closed. Winners shall be notified shortly.

Terms and conditions apply. Prize is non-transferable. Entrant must be based in the Republic of Ireland and available to attend the preview screening on 11th April 2012. The contact information provided above will be used to contact the eventual winners and for no other purposes.

New Battleship Trailer

The guys over at Universal just sent on this latest trailer for their summer blockbuster Battleship. Being entirely honest, I’m not quite sold on the nautical adventure yet, if only because it looks a little bit too much like Transformers… but with boats. Still, I’m willing to be convinced, and I think the movie could work, if it manages to avoid the heavy-handed dour seriousness that sucked the fun out of Michael Bay’s film series. There is, after all, plenty of room for fun in blockbuster cinema and I hope this could offer the fun of something like Real Steel. Personally, I think it’d be worth it simply to hear Liam Neeson utter the line “they sunk my battleship” with the utmost gravitas. (I don’t actually know if he does, but that’s really been something I’ve been hoping for since he was cast. I’m actually 100% serious, I’m imagining the dramatic pauses and everything.)

Anyway, here the trailer is. Make up your own mind on it and let me know.