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Non-Review Review: Unicorn Store

Unicorn Store is, appropriately enough, a strange beast.

Brie Larson’s feature-length directorial debut, adapted from a screenplay by Samantha McIntyre, struggles to manage its tone. What is Unicorn Store? Who is the target audience for Unicorn Store? The stylistic sensibilities of Unicorn Store evoke the modern American mid-budget indie film; the listless title character stuck in arrested development, the cast populated by distinguished character actors like Joan Cusack and Bradley Whitford, the use of shaky handheld camerawork to create a sense of grounded intimacy and authenticity. However, the narrative itself aspires towards something more surreal and strange, the sort of abstract stylised magical realism associated with directors like Michel Gondry or Tim Burton.

Painting a perfect picture.

Similarly, the story itself never seems to figure out at what level it wants to pitch itself. Is Unicorn Store meant for children, with its empowering story about the importance of pursuing one’s dreams in a world that expects too much adult responsibility too quickly? If so, the narrative is too rooted in adult fears and anxieties to really land, the whimsical wonder often eroded by more mundane realities that are of little interest to a young audience. Is Unicorn Store aimed at an older audience then, people like the lead character Kit, who never grew up despite society constantly telling them that they needed to? If so, the story is too light and fluffy, too superficial and too simplistic in its outlook.

Perhaps, like the mysterious “Store” featured in the film, Unicorn Store is trying too hard to be all things to all people. Indeed, the climax of the film hinges on the idea that the eponymous “Store” cannot satisfy all of its customers. While the Unicorn Store attempts to put an optimistic spin on this, there is a sense in which this is true of the film itself. Unicorn Store seems so eager to be everything that anybody could want it to be that it never figures out what it actually is.

Making her mark.

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122. Room – St. Patrick’s Day 2019, w/ When Irish Eyes Are Watching (#151)

Hosted by Andrew Quinn and Darren Mooney, The 250 is a fortnightly trip through some of the best (and worst) movies ever made, as voted for by Internet Movie Database Users. New episodes are released Saturdays at 6pm GMT.

This week, a special crossover episode with When Irish Eyes Are Watching, an Irish film podcast wherein Alex, Clíona and Séan take at a look at films connected to the Emerald Isle.

The 250 and When Irish Eyes Are Watching are crossing over for a St. Patrick’s Day treat. Lenny Abrahamson’s Room.

Jack has spent his entire life within the confines of “Room”, the space which comprises the totality of his world. He knows every inch of the ten-by-ten space in which he was raised, in which he lives day-by-day with Ma between visits from Old Nick. However, as Jack turns five, he is forced to confront some uncomfortable realities about the world within which he lives and the world beyond “Room.”

At time of recording, it was ranked the 151st best movie of all time on the Internet Movie Database.

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