This January and February, we’ll be finishing up our look at the second season of Star Trek: The Next Generation and moving on to the third year of the show, both recently and lovingly remastered for high definition. Check back daily for the latest review.
We’ll be supplementing our coverage of the episodes with some additional materials – mainly novels and comics and films. This is one such entry.
In many ways, Operation Assimilation feels like a cynical cash-in. It’s a one-shot Marvel comic book published in the wake of the release of Star Trek: First Contact that doesn’t seem to go anywhere, doesn’t seem to seed any story points that might pay off later and doesn’t seem like it has anything particularly insightful to say. It really feels like Marvel just wanted to reaffirm the fact that they had the license to publish Star Trek comics towards the end of First Contact‘s theatrical release cycle and before the film’s home media release.
The cover does little to help this impression. Several months before Star Trek: Voyager would introduce the world to a sexy Borg drone, the cover of Operation Assimilation features a female Borg drawn in a pose (and with a costume) intended to emphasise her cleavage. “Collector’s Item Issue!” the cover boasts, reminding the reader that it is a product of the late nineties comic speculation boom that almost destroyed the industry. The shiny “1” on the cover makes it feel like more of a marketing exercise, along with a fairly light interview with Jonathan Frakes on the last few pages.
It feels almost like Operation Assimilation says more about late nineties comic books than it does about Star Trek.
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