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How Do Studios Decide What Movies Get Sequels?

This is a question which has bothered me for quite a while now, because it seems like there should be an obvious answer, but I can’t really make a lot of decisions fit based on that. The deciding factor, one would assume, in any industry as to whether a product gets a continuation, a re-release, or a spin-off, would be that of box office. You imagine that the studio executives include an option for sequels in the contracts of any actors they want to stick around, and then wait for the box office totals to come in before they finally decide if they want to make the investment. However, this doesn’t always seem to be the case.

Should I get on my bike?

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