I published a new In the Frame piece at The Escapist this evening. This week, with the release of M3GAN, Renfield, Cocaine Bear and Knock at the Cabin all in the first four months of the year, it seemed like as good a time as any to consider Universal’s embrace of the horror movie and creature feature.
For the next couple of months, Avatar: The Way of Water is just going to dominate the box office. It will be unchallenged until the release of Ant-Man and the Wasp: Quantumania in mid-February. However, what’s interesting is that other studios aren’t necessarily hiding from this. In fact, they’re releasing smaller and lower-budget movies in the space, in the hopes that they can quietly earn back relatively impresive box office on a low investment. In particular, Universal is returning to one of the studio’s most reliable models: the low-budget horror movie and creature feature.
You can read the piece here, or click the picture below.
Filed under: Movies | Tagged: blockbusters, cocaine bear, creature features, dracula, knock at the cabin, m3gan, monster movies, Renfield, universal, universal pictures | Leave a comment »
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